Radioshack Realistic Pro-57 – Everything you need

The bright side is that as of today RadioShack. Radioshack Realistic Pro-57… has formally been purchased by Retail Ecommerce Ventures (REV), providing the troubled company a brand-new lease on life. The downside, at least for folks like us, is that there are no instant strategies to return the iconic electronics retailer to its brick-and-mortar roots. As the name implies, REV concentrates on online retail, having formerly revamped the Internet presence of other insolvent companies such as Pier 1 Imports and Dressbarn.

While journalism release does not straight-out preclude the possibility of brand-new physical RadioShack areas, it’s clear that REV thinks the future of retail isn’t to be discovered in your regional shopping center. As the United States mulls even more lockdowns in action to the continuing COVID-19 pandemic, it’s difficult to disagree. There will be millions of bored kids and adults looking for something to do during the long winter season nights, and an electronic set or two shipped to their door might be simply the thing.

REV states they plan to relaunch the rather dated RadioShack website just in time for the business’s 100th anniversary in 2021. As of this writing the website presently states that sales have been momentarily stopped to enable inventory restructuring, though it’s unclear if this is directly related to the buyout or not. Getting a precise count of just how much merchandise the business still has on hand after shuttering the majority of their physical locations in 2017 certainly seems like something the brand-new owners would want to do.

We all know how that story ended.

RadioShack’s shambling remains were given another jolt of life today when they were acquired by another company that plans to relaunch the once-great merchant as an online-focused brand name.

The shop’s remains were purchased by Retail Ecommerce Ventures (REV), a start-up founded in 2019 that’s been scooping up brands from other faded retail giants as well, consisting of Pier 1, Modell’s Sporting Item, Dressbarn, and more. REV states RadioShack’s site already has “strong existing sales and sales capacity,” and the business is “confident” it can further raise awareness of the brand internationally.

REV declares it’s successfully turned around other business it’s launched as online brand names. The Wall Street Journal reported that Dressbarn more than doubled its income between the 2nd and very first quarter of 2020.

RadioShack was founded in 1921 and became a retail staple in the ’80s and ’90s for anybody looking to grab tech fundamentals. For a very long time, that indicated real radio elements, however wound up including great deals of electronic toys (one Verge editor fondly remembers his Armatron) and eventually phones. Its fortunes declined vastly as online shopping arrived, and the company applied for bankruptcy two times in the past 5 years. RadioShack still accredits its name to third-party “authorized” shops and offers top quality products within some places of HobbyTown, a crafts retailer– similar to how you can still find “Sharper Image” products at Kohl’s although that seller shut its physical doors over a decade ago. REV didn’t state whether those RadioShack licenses would remain. Radioshack Realistic Pro-57

REV says it will “soon relaunch” RadioShack’s site. So for those of you still sticking on to fond memories of the shop, there’ll be a familiar adequate place to go when you wish to purchase pricey HDMI cables and knockoff earphones.