Radioshack Portal Centro – Everything you need

Fortunately is that as of today RadioShack. Radioshack Portal Centro… has officially been acquired by Retail Ecommerce Ventures (REV), giving the struggling company a brand-new lease on life. The drawback, at least for folks like us, is that there are no immediate plans to return the iconic electronic devices merchant to its brick-and-mortar roots. As the name indicates, REV concentrates on online retail, having formerly revamped the Web presence of other bankrupt businesses such as Pier 1 Imports and Dressbarn.

While journalism release does not straight-out prevent the possibility of brand-new physical RadioShack places, it’s clear that REV thinks the future of retail isn’t to be found in your regional shopping center. As the US mulls even more lockdowns in response to the continuing COVID-19 pandemic, it’s difficult to disagree. There will be millions of bored kids and grownups looking for something to do during the long winter nights, and an electronic kit or two shipped to their door might be just the important things.

REV states they prepare to relaunch the rather outdated RadioShack website in the nick of time for the company’s 100th anniversary in 2021. Since this writing the website presently states that sales have actually been temporarily halted to permit inventory restructuring, though it’s unclear if this is directly related to the buyout or not. Getting an accurate count of how much product the business still has on hand after shuttering the majority of their physical areas in 2017 definitely sounds like something the new owners would wish to do.

Like most of you, we have fond memories of the Golden Age of RadioShack, back prior to they thought offering televisions and phones was in some way an excellent idea. To their credit, they did attempt and rekindle their relationship with hackers and makers by asking the neighborhood what they ‘d want to see in their stores. We all understand how that story ended. While it doesn’t look like this news will get us any closer to having a community store that stocks resistors, there’s a specific comfort in understanding that RadioShack packages and books will still be around for the next generation.

RadioShack’s shambling remains were given another shock of life today when they were purchased by another business that plans to relaunch the once-great retailer as an online-focused brand.

The shop’s remains were bought by Retail Ecommerce Ventures (REV), a startup founded in 2019 that’s been scooping up brands from other faded retail giants too, including Pier 1, Modell’s Sporting Goods, Dressbarn, and more. REV says RadioShack’s website already has “strong existing sales and sales potential,” and the company is “confident” it can even more raise awareness of the brand name internationally.

REV declares it’s successfully turned around other business it’s introduced as online brand names. The Wall Street Journal reported that Dressbarn more than doubled its earnings between the second and first quarter of 2020.

RadioShack was founded in 1921 and ended up being a retail staple in the ’80s and ’90s for anyone seeking to grab tech basics. For a very long time, that meant actual radio elements, but wound up including lots of electronic toys (one Verge editor fondly remembers his Armatron) and eventually phones. Its fortunes declined vastly as online shopping showed up, and the business declared insolvency twice in the past 5 years. RadioShack still certifies its name to third-party “authorized” stores and offers branded items within some locations of HobbyTown, a crafts retailer– comparable to how you can still find “Sharper Image” items at Kohl’s even though that seller shut its physical doors over a decade earlier. REV didn’t state whether those RadioShack licenses would remain. Radioshack Portal Centro

REV says it will “soon relaunch” RadioShack’s website. For those of you still clinging on to fond memories of the store, there’ll be a familiar enough place to go when you want to buy expensive HDMI cables and knockoff earphones.